Where are you right now? That’s where I’ll meet you. I want to get to know you, your business and what it needs.
It might be that you have enough time and resource to do the copy yourself, but you’re unsure how to go about it. My consultation and audit will focus on your current content. The roadmap I provide you with will outline what you need to do to get where you want to be. Don’t know where you need to be? That’s okay too, we can work on that together.
This done-for-you package is designed for anyone who wants to start improving their website content and copy but doesn’t know where to start.
Core capabilities include:
STRATEGY AND PLANNING
Content is my passion. Creating the right content marketing and social media strategies starts with a focus on the requirements, desired results and purpose.
Once the audience and goals are defined, I’ll create a data informed strategy, editorial calendars and channel plans.
PRODUCTION AND MANAGEMENT
With the strategy in place I can handle some, or all, of your community management and content production.
I can work with you on day-to-day management of communities across channels and if you’re looking for someone to create your content, I can do that as well. Need me to do everything? No problem.
DISTRIBUTION AND MEASUREMENT
It’s not enough to produce great quality content anymore – to get it noticed, you also need distribution.
I can help you identify which channels to invest your time and budget in, as well as work with you to identify some meaningful key performance indicators to measure.
Consultation & Roadmap is a fully bespoke, done-for-you package that includes:
- Questionnaire: You will be asked to fill in a questionnaire for me to understand where you are right now and where you want to be.
- Audit: I will look through your website, pick out any inconsistencies, and find areas of weakness that don’t seem to be converting well.
- Consultation: We meet either in person, over Skype or on the phone to discuss your business.
- Research: I conduct detailed research on your competitors and plan what you need to do to get your copy where you want it to be.
- Report: I create a comprehensive report of all the information. You will get tailored recommendations to make sure your site positions you as an expert.
- Roadmap: When we’re done i’ll give you a roadmap of real actionable things you can do, specific to your website moving forwards to get you to where you want to be.
Here’s How the Consultation & Roadmap works:
The goal of this package is to equip you with the knowledge to push your website in the right direction and start writing copy that converts.
- Book your package and fill out the Worksheet.
- First you book your place on the course.
- You will then receive a welcome e-mail with all the information you need and option to pay.
- Once you’ve paid you will receive the questionnaire.
- Fill it in, decide when you want to have your consultation and I will get to work.
- During the consultation, I will let you know what my thoughts are so far and what i plan to write in your report.
- You have the opportunity at this point to ask any questions
The result: a comprehensive report, describing principles to organise your content logically and explaining what content you need and how to start creating it.
You’re ready to put your content plan into action!
Bonus: 3 months of e-mail support for free after your consultation
Ready to improve your website copy? Get in touch